Our Mission, Vision & Values
Mission, Vision & Values
- To provide leadership and secure, cost-effective traceability services to the livestock industry while fostering strategic partnerships and developing innovative solutions that will enhance the Canadian livestock industry.
- To be a world-class leader in livestock traceability.
- We value accountability and responsibility to build credibility and confidence with our stakeholders;
- We value excellence in service and are committed to continuous improvement;
- We value integrity, trust and respect as the basis for teamwork, collaboration and all relationships;
- We value and embrace innovation, and
- We value leadership at all levels to guide us toward the achievement of our vision.